Saturday, October 20, 2007

Does the SMPR make Journalists lazy?

A SMPR has a list of important items for Journalists to use but does not connect the dots.

The SMPR could be seen as positive for Journalists but it could also be negative.

Theoretically, Journalists can create their own stories without the bias of the PR Practitioner but there has not been any research conducted to determine the effect the SMPR has on Journalists and journalism.

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