Saturday, October 20, 2007

The equilibrium of corporate messaging

Mike Neumeier of Arketi in Atlanta talks about the equilibrium process of Web 2.o. Although it seems like corporate messaging and media pitching is dying, it's not. It's about engaging in the marketplace of communication and everyone is learning about the change.

2 comments:

Mihaela V (@mihaela_v) said...

Good discussion of facebook on UGAConnect twitter feed. I guess the larger question is: how do we manage unintended audiences in social media?

Ashley BBZ said...

My answer would be:

1. By keeping in mind that you don't choose your audience.

2. By remaining ethical and mindful in posts and content posted.